• About our agency

Built for one industry.Backed by the results to prove it.

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Two coworkers wearing green aprons smile at the camera in a bright kitchen showroom with wooden cabinets behind them.
Two women stand on a blue indoor tennis/ping-pong court, smiling and holding blue PingPoint paddles with a yellow ball in one hand.
  • We’re HIFI

The financial marketing firm built for brand to bottom line.

We started HIFI because the financial industry was at an inflection point and the agencies serving it weren’t keeping up. Legacy institutions were realizing brand and digital experience had become inseparable from product. Fintechs were realizing a clever app wasn’t enough to build durable trust. Both needed a partner who could think across strategy, brand, digital, and growth without handing the work off between three vendors.

Since our founding, HIFI has helped digital banks launched to half a billion in deposits, rebuild century old financial brands, and install revenue growth programs that CMOs can confidently defend in board meetings. We’re system thinkers in an industry that demands it; fluent in the infrastructure, the regulations, and the psychology that shape how people move their money.

  • SOC II CertifiedAICPA SOC Logo

We’re audited like the institutions we serve. HIFI is SOC II certified: the highest standard of data security and confidentiality. It means we can securely work with first-party data to refine targeting, optimize media, and drive higher ROI without compromising trust.

Meet HIFI

Get to know a few of our team members, what they do, and what they enjoy about working at HIFI Agency.

Kelly Cockrill - HIFI Agency Kelly Cockrill BTS - HIFI Agency

“The thing clients notice first is that the same people are in every room. The strategist who positioned the brand is in the media reviews six months later. That’s not how most agencies work. It’s why our work holds together.”

Kelly De Santis

Director of Media Strategy

Mike Violette - HIFI Agency Mike Violette BTS - HIFI Agency

“Every design has an aspect of self within its form and soul within its brand. My love of discovering new horizons in art and drive to paint the world in fascinations has brought me to HiFi, where imagination gets a voice and the client gets our best creativity.”

Mike Violette

Senior Designer

Ellie Verchick - HIFI Agency Ellie Verchick - HIFI Agency

“I associate HIFI with growth – both individually and as a team. It’s amazing to work alongside such innovative and motivating people, and I can’t wait to see what we accomplish in the future.”

Ellie Verchick

Senior Client Strategist

Matthew Bussey - HIFI Agency Matthew Bussey BTS - HIFI Agency

“I’ve enjoyed working with a group of talented people here at HIFI Agency. As Creative Project Manager, I enjoy collaborating with our clients on their creative needs and watching our team produce some truly amazing work.”

Matthew Bussey

Senior Project Manager

Hunter Young - HIFI Agency Hunter Young BTS - HIFI Agency

“It’s an honor to lead a team of incredibly talented, creative, inspiring people and work with clients across the world that bring out the best in us. HIFI is an agency built for a new era of work and I’m so excited about our best years ahead.”

Hunter Young

President

Join the Team

We’d love to meet you. Check out the latest job openings on our Careers page!

Questions You Might Have

  • Do you only work with financial services and fintech companies?

    Yes. And that’s the point. Financial services is the only industry we serve. Everything we learn compounds inside one category: the regulations, the buyer psychology, the channel economics, the compliance realities. Specialization isn’t a limitation. It’s the reason our work performs.

  • Are you retainer- or project-based?

    It depends. For large projects (e.g. websites), we will develop a polished estimate of the hours involved. For ongoing support (e.g. monthly content, SEO, or design support), we bill at an hourly rate.

  • How do we work together?

    We are structured so that all of our clients have a dedicated strategy lead, project lead, and various specialists depending on the type of work our team creates for you. Teamwork really does make the dream work.

  • Do you have an office?

    We do! Although we’re a remote-first company, we have a dedicated office in Raleigh, North Carolina where we host clients, collaborate, brainstorm, and enjoy time together.